Swysh sexual wellness — 2020

Branding, commentary

Project in progress…


Swysh is the G**p for bottoms: modern sexual wellness, created by bottoms, for bottoms. Targeted towards younger Millennials and Gen Z, or as we call them, Generation Ass, Swysh enters a crowded direct-to-consumer wellness market with a new approach: doing it in the butt.

Swysh aims to normalize the conversation around anal sex by being as forthright as possible. Yes we are selling a douche. Yes it is completely normal to have anal sex. Yes there’s a douche in my bag.



Visit Swysh site (in progress) ︎︎︎

View Swysh deck ︎︎︎









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Mark
























Leo is currently searching for full-time and freelance opportunities in New York.