Swysh sexual wellness — 2020Branding, commentary
Project in progress…
Swysh is the G**p for bottoms: modern sexual wellness, created by bottoms, for bottoms. Targeted towards younger Millennials and Gen Z, or as we call them, Generation Ass, Swysh enters a crowded direct-to-consumer wellness market with a new approach: doing it in the butt.
Swysh aims to normalize the conversation around anal sex by being as forthright as possible. Yes we are selling a douche. Yes it is completely normal to have anal sex. Yes there’s a douche in my bag.
Visit Swysh site (in progress) ︎︎︎
View Swysh deck ︎︎︎